
Matcha & Sencha: Supply Shifts & What They Mean for Buyers
The global matcha market is estimated at $3.13 billion, and demand shows no sign of easing. As matcha-based beverages continue

The global matcha market is estimated at $3.13 billion, and demand shows no sign of easing. As matcha-based beverages continue

For the global tea industry, 2025 was another year of expansion—both in production volumes and in exports out of tea-producing

2026 March China Tea Exports and US Tea Imports





Below is a brief survey of recent articles and anecdotal reports on the status of matcha production, particularly related to

Yunnan Province has been a leading tea-producing province in China for several consecutive years. The humid subtropical climate gives it

This is a follow-up to the 2025 China Tea Report: Production article that includes further data on province- and belt-level